RUS New York highly relies on sponsorship funds to be a success. The organization is reaching out for support before the race season begins so that businesses and individuals get the most out of their buck.
Where else can one get so much advertisement and promotion for so little money? The answer is nowhere.
For as little as $200, sponsors will be put in all forms of promotion that we do for the season. This includes being featured in all fair race programs (generally parimutuals will include a page of our sponsors as well) and much more. The earlier one gets on board, the more exposure one will receive.
What you get for your buck:
- Just for donating you will be provided advertisement on our website.
- For just $200 or more you will get a mention in all promotions such as race programs. (200 copies are printed for each fair)
- For $500 or more you will be provided everything above as well as a feature spot on our homepage and inclusion on a bucket to be used as a prize throughout the season.
- We will link your website or Facebook page to any ad on our website if provided
There will be limited opportunity to become a sponsor for a winner’s circle presentation. This offering will be done on a first-come, first-served basis. Sponsors will have their info printed on a lead line to be handed out after each race. A group photo is taken with the lead line being presented and an announcement is made on the sponsor’s behalf.
It is not always feasible to donate money and RUS NY more than happily accepts product donations that can be used for prizes or fundraising purposes.
The organization is in the midst of putting together a raffle where tickets will be sold throughout the season to maximize profit. There will be multiple names drawn, so the goal is to have at least three donations. A couple of big ticket items would really help this fundraiser become a success. A May 31 deadline has been set so tickets can be made in time for the race season. Keep in mind the drawing will be done in the fall, probably at our fair final or shortly after, so gift certificates ect. need to be good after that time.
Why support RUS NY?
- Because we are about more than just racing. RUS NY was created to help promote the versatility of the breed and to organize and promote under saddle races for Standardbreds across the state of New York including fairs. Our group promotes the Standardbred breed as a riding and sport horse, beyond just the sport of racing. One of our goals is to show people how versatile the horses are and help rehome them once their racing careers are done.
- Because the sport allows women and men from all different equestrian disciplines to have the opportunity to participate and it helps attract some fresh fans to the sport of harness racing.
- The sport and group offers a second career for Standardbreds by providing horses that may not make enough or fit classes at the tracks with another use for owners. Retired horses can continue racing in this discipline as long as they can meet qualifying standards.
RUS NY also has a link, http://www.rus-newyork.com/sponsorship-fundraising.html, where donations can be made via PayPal. For more information, contact RUS NY President and Sponsor Director, Cathy Gearwar at fourgears@shoreham.net or (802) 537-2145.
